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Gold Rush is an accelerator‌ ‌for‌ ‌the‌ ‌most‌ ‌promising‌ ‌Asian-led companies. Apply for a chance to amplify your brand, story, and vision.

Founded in 2019, Gold Rush was built for and by Asian founders to overcome societal stereotypes and break the bamboo ceiling by creating and empowering more C-Suite Asian leaders. We select two cohorts of Asian-led companies per year that participate in a 12-week program. The accelerator is a venture of Gold House.

According to the Harvard Business Review, Asians are the least likely demographic to be promoted to management. In industries like technology and finance, Asians account for less than half of executive ranks compared to employee representation.

We can either rise up the corporate ladder or build our own ladder.  

Let’s build more ladders.  


Founders attend weekly masterclasses, workshops, and panels led by Gold Rush Advisors on topics ranging from branding to fundraising to finding product market fit. Founders also meet and network with other entrepreneurs to discuss shared business pain points.


Founders participate in a culminating Showcase, exposing their brands to an audience of investors, cultural leaders, and influencers. Founders can also be featured in the annual Gold Rush sale, widely promoted by media and celebrity partners, enhancing customer acquisition and top-line growth.


Founders join a perpetual, cross-industry network of founders that meet regularly to share insights, resources, and build partnerships. They also receive Gold House membership, gaining access to once-in-a-lifetime experiences, an exclusive benefits program, and more.



We can wait for a seat at the table or we can build our own table.

Join us on this journey.