Celebrate the A100, the most impactful Asian Pacific Leaders.

Carla Hassan & Sanoke Viswanathan

Chief Marketing Officer & Chief Strategy and Growth Officer and CEO of International Consumer Banking, JPMorgan Chase & Co.

Carla Hassan is the Chief Marketing Officer of JPMorgan Chase with responsibility for firmwide marketing, which includes advertising, media, performance marketing, sponsorships and talent, customer insights and analytics for the Chase, J.P. Morgan and corporate brands. She also oversees firmwide impact marketing and communications.

Prior to joining JPMorgan Chase, she was the Chief Marketing Officer of Citi, leading the marketing organization to build distinctive, impactful campaigns that differentiated the brand, accelerated digital capabilities and fueled the firm’s continued growth.

Before her role at Citi, Carla was Executive Vice President and Global Chief Marketing Officer of Toys “R” Us. In this capacity, she served as a member of the company’s global leadership team and oversaw the vision for the
company’s brands, marketing and media strategy, creative, marketing communications, digital marketing, CRM, Analytics, Insights and Loyalty Programs.

Prior to joining Toys “R” Us, Carla served as Senior Vice President, Brand Management for PepsiCo’s Global Beverage Group. In this role, she was responsible for driving growth on PepsiCo’s beverage portfolio across 50+
markets around the world, including leading brands Pepsi & Mountain Dew, creating new brands, and expanding Gatorade internationally.

During her 13 year tenure at PepsiCo, she held a number of strategic marketing leadership roles for Quaker and Gatorade in the US, and was Chief Marketing Officer for the company’s Middle East & Africa business based out of Dubai. Prior to that, Carla held several marketing roles at The Kellogg Company.

Carla serves on the board of the AdCouncil and the Association of National Advertisers. Carla has received several awards and recognitions throughout her career, including being named one of the World’s Most Influential CMOs
in 2021, 2022 and 2023 by Forbes Magazine, AdColor Legend in 2021 and one of Business Insider’s 31 Most Innovative Chief Marketing Officers of 2022.

Sanoke Viswanathan is the Chief Strategy and Growth Officer of JPMorgan Chase and Chief Executive Officer of International Consumer Banking. He is a member of the firm’s Operating Committee. Viswanathan oversees Corporate Strategy, Corporate Business Development, and a firmwide Business Accelerator, in addition to spearheading the international expansion of consumer banking activities.

Previously, Viswanathan was Chief Administrative Officer of the Corporate and Investment Bank, overseeing Technology, Operations, Data and Analytics, Artificial Intelligence Research and Emerging Technologies. He started his career in JPMorgan Chase in 2010 as head of Corporate Strategy.

Prior to joining JPMorgan Chase, Viswanathan was a partner at McKinsey & Co, and co-head of their global corporate and investment banking practice. He served financial institutions in Asia, Europe and North America on strategy, organization and risk management topics.

Viswanathan holds an MBA from the Indian Institute of Management, Ahmedabad, and a Bachelors in Mechanical Engineering from the Indian Institute of Technology, Chennai.