PEGGY ROE
Peggy Roe is Executive Vice President and Chief Customer Officer of Marriott International, Inc., where she leads the development and execution of Marriott’s global consumer strategy. She enhances the consumer experience across Marriott’s 30+ brands and experiences spanning 144 countries and territories, aligning global brand, marketing, design, and personalization disciplines, as well as overseeing Customer Engagement Centers. Ms. Roe also manages the Marriott Bonvoy® loyalty program, connecting 228 million members to their travel passions, and oversees Marriott’s expansion into new segments, including outdoor hospitality. Since joining Marriott in 2003, Ms. Roe has held various leadership roles focused on growth and innovation. As Global Officer, Customer Experience, Loyalty, and New Ventures, she increased member enrollment and engagement with Marriott Bonvoy’s portfolio, including new businesses like Homes & Villas by Marriott Bonvoy and Marriott Bonvoy Boutiques. Previously, Ms. Roe served as Chief Sales and Marketing Officer in Asia Pacific, adapting Marriott brands and growing the Marriott Bonvoy member base in China. She managed $100 million in sales and marketing spend, led over 5,000 associates, and drove distribution and pricing strategy across 21 countries. She also oversaw the integration of Starwood Hotels & Resorts in Asia Pacific and led Marriott’s joint venture with Alibaba. Before Marriott, Ms. Roe worked for GE Capital, Amazon.com, and Homestead.com in Silicon Valley. She is passionate about education and women’s professional advancement, co-founding the Marriott Women in Leadership initiative in Asia Pacific, serving on the board of the Asian University for Women, and leading Marriott’s Women’s Associate Resource Group. Ms. Roe holds a Bachelor’s degree from the University of Michigan and an MBA from Harvard Business School. She sits on the Board of Directors for Simon Property Group and the Association of National Advertisers.

JENNIFER HSIEH
Jennifer is Managing Vice President & Global Category Leader, Endorsements & Experiences. She is responsible for Marriott’s newest brands and experiences, including: MGM Collection with Marriott Bonvoy, Homes & Villas by Marriot Bonvoy, Apartments by Marriott Bonvoy, Sonder by Marriott Bonvoy, and our recent expansion in the Outdoor Stay Category. Jennifer’s key focus is to drive growth, brand awareness, and customer love for these brands. Previously, Jennifer led Marriott’s first entry into the home rental business. Under her leadership, Homes & Villas grew from a concept to a global business with 200k+ premium and luxury homes in 10k+ destinations for Marriott Bonvoy members, expanding choice in accommodation for all their travel needs. As an award-winning platform in the vacation rental industry, Homes & Villas continues to innovate its platform and guest experiences with recent launches of ‘Search with GenAI’ functionality, seamless payment experiences with Bonvoy points, and curated collections of remarkable homes. Prior to this role, Jennifer served as VP, CX Innovation, guiding enterprise innovation for the world’s largest hotel company. She brought together innovation, business strategy, and a deep understanding of consumers to innovate for Marriott’s portfolio of 30+ brands. Jennifer has delivered industry-leading concepts in meetings, reimagined the food & beverage experience, designed and launched new business adjacencies, introduced emerging technologies (voice and Internet of Things) and led Marriott’s pilot into the home-sharing industry. She is a frequent speaker on Innovation, Emerging Technologies, Customer-Centricity, and Future Trends in the Short Term Rental Industry. She was named one of the Top 25 most influential people in the meetings industry in 2014, received a Leadership Award in Innovation by Great Places to Work in 2019 and recognized as one of ten leaders in The Short-Term Rental Industry 2020: Ones to Watch.