Jenny Gao, the founder CEO of Fly By Jing is a chef, entrepreneur and a globally-renowned expert on Chinese cuisine on a mission to bring uncensored Chinese flavors to the table. She’s the founder of an award-winning modern-Chinese fast casual restaurant in Shanghai and prior to her career in food, she worked in brand management at P&G and led product marketing and strategic business development for Blackberry and frog Design.
What inspired you all to create this company?
Jenny Gao, the founder CEO of Fly By Jing is a chef, entrepreneur and a globally-renowned expert on Chinese cuisine on a mission to bring uncensored Chinese flavors to the table.
What distinguishes your company and product in the market?
Fly By Jing is the first modern, premium Chinese food company bringing highly-charged flavors to healthy eating through accessible, thoughtfully-crafted products available direct to consumer, and through select retailers. The launch products, a line of Sichuan chili sauces and condiments was the highest-funded craft food project on Kickstarter. Fly By Jing has seen viral organic growth from a passionate fan base since launching in February 2019 and has been featured in The New York Times, WSJ, Saveur, Food & Wine, Esquire and more, which have described the company as revolutionizing Chinese food and heralding a new era of flavor. Fly By Jing is a part of Techstars LA ’19.