As CEO and co-founder of Seven Bucks Companies, Dwayne Johnson is a global entertainment and entrepreneurial force who continues to grow his groundbreaking success while managing his ever-expanding and diverse entertainment portfolio.
In 1995, Johnson had just been cut from the Canadian Football League and famously had just $7 in his pocket. Today, Johnson produces and stars in Seven Bucks’ tent-pole films and television events with box office revenues exceeding $10 billion worldwide. A cultural leader with audiences across the globe, Johnson’s expertise is invaluable not just in entertainment, but for first-class brands as well, from his strategic partnership and investment in VOSS Water to his trailblazing Project Rock collection with Under Armour. Johnson will launch TEREMANA, a tequila brand rooted from his passion for spirits, as well as ATHLETICON, a one-of-a-kind experience with the ultimate combination of athletics, wellness and entertainment, in partnership with Seven Bucks co-founder Dany Garcia.
Johnson’s mission is to continue using his platform to inspire kindness, humility, and hard work, while entertaining global audiences with unique storytelling and authenticity.