Futures Accelerator: Music

The Music Accelerator accelerates 3 API music artists, who will receive platform promotion, mentorship, masterclasses, and more offered by some of the biggest names in the industry. 

In partnership with

How It Works

The finalists will be selected by a committee of music industry executives (including Sulinna Ong of Spotify, Puja Patel of Pitchfork, Eric Wong of Warner Music Group, Ron Chiu of AEG Presents) and icons (including Far East Movement).

Awardees will receive:

  • Firsthand support, amplification, masterclasses, and programming from industry executives
  • Opportunity to record Spotify Singles–a series of original artist recordings in Spotify’s in-house studios–subsequently released for streaming
  • Artist showcase hosted by AEG Presents
  • A Coachella masterclass experience with AEG Presents
  • On-going membership as a Gold House Future, including networking opportunities with other Futures across industries


  • 2023
  • 2022


View Bio
View Bio

Selection Committee

View Bio

Byron Atienza

Founder & Director, A Bunch of Savages

View Bio

Caroline Yim

Partner & Co-Head of Hip-Hop/R&B, WME

View Bio

Eric Wong

President & CMO, WMG

View Bio

James Roh

Co-founder & Partner, Transparent Arts

View Bio

Kevin Nishimura

Co-CEO, Transparent Arts & Governor/ Board, Recording Academy LAC

View Bio

Marisa Pizarro

Partner & Manager, MWA Music, Beatclub

View Bio

Puja Patel

Editor in Chief, Pitchfork

View Bio

Ron Chiu

Chief Strategy Officer, AEG Presents

View Bio

Ronny Ho

Head of Dance & Electronic Development, Spotify

View Bio

Sulinna Ong

Global Head of Editorial, Spotify

View Bio

Wendy Ong

President, TaP Music

Apply Now

Applications for the Music Accelerator are now closed.