Celebrate the 100 most impactful leaders in culture, the Gold100. Click here for full list.

Rei Matsunuma & Rehito Hatoyama

Gold100 Fashion & Lifestyle

Rei Matsunuma, Representative Director, CEO & COO

Rehito Hatoyama, Director and CSO

Authentic culture is organic. It can’t be created from scratch. It only sprouts when people come together and connect.

At HUMAN MADE Inc, we support that growth by sowing the seeds and cultivating the ground.

Because culture matters. From what we wear to what we eat, creativity adds value to our lives. We want to enable creators to bring new possibilities into the world.

We nurture culture sparked by human inspiration and craft, aiming to grow it into Japan’s next iconic creative industry—following manga, anime, and games.

That’s why we believe cultivating culture into an industry is our way of helping to brighten the world.